Archive for 'Copywriting'

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Description: Magazine and standalone mailing for industry association promotion of extended tour of educational seminars.
Creative Brief: Promote first-ever tour of existing educational meeting from one local event to more than one dozen local events in cities throughout the U.S. Canada, New Zealand and Australia. More cities to come. Designed in classic, “Dan Kennedy” style of direct response marketing.
Credits: Jackie Wells Smith, Copywriting; Gary Smith, Art DIrection and Production.

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Plant preserve and park within the City of Alpharetta.

This 8-panel rack brochure feature a custom locator map to show the location and species of each tree contained in the park. First of a series for arboretums in different locations. One of a series.

Credits: Design, locator map — Gary Smith; Copywriting/editing — Jackie Wells Smith, arboretum specialists, Debbie Voboril.

Plant preserve and park within the City of Alpharetta.

This 8-panel rack brochure feature a custom locator map to show the location and species of each tree contained in the park. First of a series for arboretums in different locations. One of a series.

Credits: Design, locator map — Gary Smith; Copywriting/editing — Jackie Wells Smith, arboretum specialists, Debbie Voboril.

Plant preserve and park within the City of Alpharetta.

This 8-panel rack brochure feature a custom locator map to show the location and species of each tree contained in the park. First of a series for arboretums in different locations.

Credits: Design, locator map — Gary Smith; Copywriting/editing — Jackie Smith, arboretum specialists, Debbie Voboril.

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